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Unit Economics

Unit Economics Model

Every new unit modelled from the brand’s own disclosed numbers, with royalty, ramp-up and stress built in.

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WorkflowDocuments in; a checked, signed result out.
5specialist agents
5kinds of input
Soonfilm in production
The problem

Why it matters

New units are often underwritten on the franchisee’s own pro forma; royalties, ad-fund fees and the ramp-up months go missing.

What it does

How the solution handles it

Agents pull every fee and cost the FDD discloses, build Item 19 benchmarks, compare the franchisee’s pro forma line by line, and stress sales, ramp-up and rent against debt service. An underwriter sets the case and approves the model.

How it works

How a unit model moves

Five agents pull fees and costs, benchmark Item 19, check the pro forma and stress debt service; an underwriter sets the case and approves.

What comes in
Numbers in4 sources · FDD, pro forma, lease, local costs
Agents at work
Fee and cost extractorItems 5, 6, 7
Item 19 benchmarkermedian, quartiles
Then
Pro forma checkerline by line
Then
Stress testersales · ramp · rent
Then
Model writercited unit P&L
A person decides
Underwritersets the case and approves
What comes out
Unit P&L
Stress DSCR
Break-even
In and out

What it reads, and what it hands back.

What goes in

  • FDD Items 5, 6, 7 and 19
  • Franchisee pro forma
  • Site lease rent and occupancy costs
  • Existing unit P&Ls (acquisitions)
  • Local wage and cost data

What comes out

  • Unit P&L with ramp-up
  • DSCR under base and stress cases
  • Pro forma vs Item 19 gap
  • Break-even sales

Who uses it

UUnderwriterFCFranchise credit analystCOCredit officerBDBusiness development officer
What it changes

The difference, in numbers.

Every figure is labelled: a target the solution is built to, an estimate, a typical published result, or a proven one.

target
20min
per unit model with base and stress cases
By hand4–6 hrs
With agents≈ 20 min
target
100%
of Item 5, 6 and 7 fees and costs carried into the model
every disclosed fee in
estimated
3×
the unit models each underwriter can build in a week
TodayWith agents

Rules: FTC Franchise Rule, 16 CFR 436.5 (Items 5–7 fees and initial investment; Item 19 financial performance) · “Target” = design goal, measured in the live solution · “Estimated” = our estimate

Built on the engine

5 specialist agents. One person decides.

Fee and cost extractorroyalty, ad fund, build-out
Item 19 benchmarkerwhat similar units actually did
Pro forma checkergaps against the benchmark
Stress testercoverage when sales come in low
Model writerunit P&L, every input cited
Underwritersets the case and approves

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